Tanoshii - Fusion food

TANOSHII Fusion is a pan-Asian restaurant based in the historical city of Winchester. Sourcing exotic ingredients from the Far East, the head chef has created a menu of familiar tastes with a twist.

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Our brief was to rebrand the restaurant identity to reflect a new age of culinary creativity, as well as to attract a new generation of customers.

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The logo and digital identity needed to reflect the fusion approach, so we took inspiration from the rich Asian heritage, merging it with a clean, contemporary image to set it apart from its competitors. With a new aesthetic came a new audience.

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